Warwickshire law firm Lodders Solicitors has appointed Hilary as its first ever marketing director, on one day per week consultancy basis.
Lodders’ marketing partner Paul Mourton said: “Hilary comes with an impressive track record and is precisely the person we were seeking to help us take Lodders forward. Our business relationship with Hilary developed through her role as regional director both of the Professional Marketing Forum and the Managing Partners Forum.
“The gradual fragmentation of the legal marketplace and the introduction of issues such as alternative business structures bring opportunities as well as threats, and we decided we needed to take our marketing and business development to a new level.
We’re looking forward to helping Lodders build on its fantastic heritage and reputation, and establish itself as the ‘go to’ firm in Warwickshire for successful individuals and private businesses.