Each and every organisation depends on its reputation for success, and a creative, relevant, robust PR strategy sits at the heart of what you say, how and when you say it to your customers, your stakeholders, your people and the media.
We know that your reputation can be your biggest asset – helping you to stand out from the crowd and giving you a competitive edge. The V Formation PR specialists provide honest, top-level PR advice to manage and maximise your valuable reputation.
We specialise in a number of sectors, including:
- Professional services
- Life sciences
The V Formation approach to PR and public relations
By getting under the skin of your business and understanding your aims and objectives, V Formation will create and implement a relevant, tailored PR strategy that supports your overall business plans.
We start from the ground up to put your PR building blocks in place, and then create campaigns, opportunities and tactics – from news and features, through to market research to sponsored content – that will support your wider PR strategy and generate fresh content that resonates with your audience.
By understanding your target media, we will deliver a proactive and reactive media relations campaign within your PR programme, by creating stories and news that will generate powerful publicity and profile for your business, online and in print.
Our PR & media service includes:
- Creating and implementing a detailed bespoke PR strategy
- Identifying your objectives and key messages and the best ways to achieve and communicate them
- Writing interesting, accurate, relevant content as part of a scoping media relations programme, from press releases to powerful editorial and share of voice opportunities
- Managing relationships with your key journalists, bloggers and influencers
- Creating opportunities to grow and establish your reputation
- Supporting your organisation through issue management and crisis communications
What our clients say:
“Diane has provided PR consultancy for Lodders for over 4 years. She has strong relationships with the media and is extremely efficient and proactive, identifying features and PR campaigns, as well as securing coverage to help us achieve our goals. Diane has also provided invaluable support, guidance and key editorial input into features for our Lodders Life magazine. Diane’s help has made my life so much easier, she is personable and friendly and has established great relationships with all of the partners. She is a key part of our marketing team.”
Hollie Coyne, Marketing Manager, Lodders Solicitors
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