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Facelift for Reach Separations

reach separations

V Formation has worked with Reach Separations to refresh its brand and launch a new website.

Reach Separations specialises in chromatography for the analysis and purification of small molecules. The company is about to enter its 9th year and felt it was time to refresh its look and launch a new website.

reach separationsReach Separations was originally founded in February 2012, with a team of four working in one small laboratory and office in the Innovation Building at BioCity in Nottingham.

Fast forward eight years, and the firm now occupies two large laboratories along with extra office space in the Stuart Adams building and employs eleven people.

Sue Carr, Director at V Formation, commented:

“We had worked with the Reach Separations team in the early days, and have helped them with a couple of ad hoc projects over the years. We were delighted when they approached us with this project. We worked with our design partner, Fuse4, to come up with some creative concepts which the team at Reach Separations were really happy with. The result was simple, yet effective and a ‘throw-back’ to school days when we played with chromatography paper and dyes to watch the colours separate. We then went on to design and build a website that was clear and easy to navigate.

“The project ran very smoothly with us completing the website a week before the go-live date.”

Victoria Coulthard, Global Head of Business Development at Reach Separations, added:

“The new website provides the platform needed to effectively showcase our expertise and the highly specialised equipment we now have. Discovery scale chromatography remains a key focus for us, and we have also seen recent growth in impurity isolations, and large-scale chiral services – a trend that we expect to continue. We really enjoyed working with the team at V Formation and are delighted with the result.”

For further information, contact V Formation’s marketing specialist Sue Carr on 0115 787 0206 or click here to email.