As PR Director at V, I lead our specialist PR offering to deliver strategic, proactive and tactical specialist PR and media advice and support to our clients, with a focus very much on adding value through lateral and creative thinking to ensure maximum outputs and ROI for their own successes, achievements and goals.
I am experienced at delivering successful, integrated PR plans and managing the press. Through the identification and communication of key messages, in line with and always with a keen eye on ensuring client’s PR activities, campaigns dovetail with their overall corporate marketing strategies and objectives.
I have a proven track record in securing quality and influential editorial coverage for clients within relevant media, whether national B2B, sector-specific trade, local or regional press or online media, delivering tangible results to clients from their investment in PR.
From decades working at PR and full-service agencies across the Midlands, I bring extensive experience to benefit clients; most recently I ran my own independent PR and media consultancy, that included delivering dedicated PR services and project PR work for V Formation’s team, directors, and their clients.
I have a proactive, pragmatic and thorough approach to delivering creative, relevant, results-driven PR campaigns, projects and strategies.
My specialities include: media relations; press releases and articles; internal communications; online/social media; crisis management; brand management; event management; B2B PR; key sectors – professional services, SMEs and family businesses.