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V Formation to deliver Family Business Awards masterclass

V Formation to deliver Family Business Awards masterclass
June 12, 2018 Hilary Campton

Businesses considering entering the Midlands’ flagship awards for family businesses can access exclusive advice on what makes a winning entry, at an event later this month.

Organisers of the Midlands Family Business Awards, the only initiative dedicated to celebrating and recognising the achievements and innovations of Midlands-based family run and owned firms, are hosting their first ever free Masterclass event in Leicester, on the 28th June.

A new addition to the 2018 Awards programme, the lunchtime Masterclass session has been created to provide family businesses thinking of entering the Awards with unprecedented access to top tips, practical advice and insights, about how enter the Awards and what could help make their entry stand out.

The Awards’ creative director, Hilary Campton, says the event will be ideal for family businesses wishing to enter the Awards but who may feel a little unsure of where to begin:

Hilary Campton director of marketing consultancy V Formation“The Masterclass will be a really useful, interactive, relaxed forum where family businesses can find out more about the Awards to help them get started with their entry well ahead of the 13th July deadline.

“Whether you are about to embark on your first-ever awards entry and feeling a little daunted at where and how to begin, or already part-way through your entry but looking to fine-tune it before the entry deadline, this event will help answer your queries and share insider information about the Awards and this year’s categories.”

As well as advice from the Awards team, previous winners will share tips and experiences of the Awards and the judging process, whilst one of the Awards independent judging panel will share insights on what the judges look for from finalists on the all-important interview judging days.

Running from midday until 2.30pm, the Masterclass is at Leicester’s Morningside Arena on Thursday 28th June, and includes lunch. Places are free and limited to two per family business. To reserve a place, contact Ped Briggs:

Entries for the 2018 Midlands Family Business Awards are free, open to all Midlands family businesses, and can be made via the Awards website, until midnight on the 13th July.

The full line-up of categories in 2018 is:

The Awards’ media partner is

Now in their ninth year, the Awards are a not-for-profit, charitable initiative, the Awards are created to celebrate and recognise the success, achievements and innovations of the region’s family run and owned businesses. Since their launch, they have raised over £30,000 for Midlands-based charities.

They are organised and supported by third generation family business The Wilson Organisation, which provides innovative insurance and financial solutions to businesses and individuals both regionally and nationally.