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Lucy Wharton

Lucy Wharton

Senior PR Executive

As a senior PR executive at V Formation, I deliver specialist PR services and support to a range of clients, with a particular focus on digital PR. I enjoy helping clients to communicate key messages to their target audiences and adding value.

I am experienced in writing press releases, features, blogs and media pitches and securing editorial coverage for clients within relevant print, digital and broadcast media, including national B2B, sector-specific trade, local and regional press. I am also responsible for media monitoring and evaluation of press coverage and results to ensure clients achieve maximum outputs and ROI.

I have a BA Hons degree in English from the University of Nottingham and joined V Formation through the University of Nottingham Internship Scheme. I have experience of working with B2B and B2C clients at PR agencies based in the East Midlands.

I work with various clients including professional services firms, health tech and life sciences companies, and charitable organisations.